Preorder Set Your Table & Join the Launch Team

ABOUT SET YOUR TABLE

Set Your Table is the missing framework between where you are & where you could be. It’s the difference between reacting to life and commanding it.

After commanding combat units across three continents & spearheading the Army’s technological revolution plan, I discovered the same principles that create unstoppable military units apply to every domain of human achievement. The method is deceptively simple, devastatingly effective:

Set. Your. Table.

WHAT YOU’LL DISCOVER

In reading this book, you’ll discover the exact system I used to transform disorganized military units into precision instruments—and how to apply it to every area of your life.

You’ll learn:

• How to define success on YOUR terms instead of everyone else’s expectations–without guilt or overwhelm.
• The framework for setting non-negotiable boundaries without apology–No more anxiety-inducing people pleasing or feeling guilty about saying “no.”
• Why “grinding” and “hustle culture” keep you trapped at other people’s tables, chasing approval and feeling burnt out.
• How to create conditions for victory before the battle begins
• The four foundations that determine whether you survive or thrive–You don’t just want to “get by” in life. Tap into your life’s greater purpose so that you can start living a life of meaning and contentment.

WHO THIS BOOK IS FOR

You will love this book if you are:

Done being a guest at everyone else’s table or sick and tired of rearranging your life to fit other people’s agendas

• A high-performer who’s successful on the outside but feels unfulfilled and disconnected on the inside
• Ready to drop the armor that’s keeping you from your authentic power
• Sick of reactive living and ready to win at every turn
• Committed to creating a legacy instead of just an image

“Set Your Table” is a framework that bridges ancient strategic wisdom with modern performance science. No fluff. No feel-good nonsense. Just the proven system for reclaiming your life from the forces that want to control it.

THE BENEFITS OF PREORDERING

I’m not giving you participation trophies. I’m giving you strategic advantages:

• Signed paperback + handwritten note– Because mass-produced gratitude is worthless
• VIP access to the book launch event – Where we’ll go deeper than any chapter
• Your name in the book Acknowledgments – You’re not just buying a book, you’re joining a tribe
• Exclusive Author Community membership – Direct access to me & the framework in action
• Early access to the Introduction & key excerpts – Get ahead while others wait
• Access to me & Set Your Table workbooks that you can use for either virtual and in-person workshops.
• Input on the final cover – This is your revolution too

eBook, paperback, and hardcover editions will be published in mid 2026.

ABOUT THE PUBLISHING PROCESS

My publisher, Manuscripts, assembled a team that understands this mission:

• Revisions editor, copy editor, & proofreader working this fall to sharpen every word (when you preorder, you get early access to the raw material)
• Marketing specialist who will help me reach the warriors and just ordinary people who need this most
• Cover artist & layout editors focused on designing something worthy of the content

Though I won’t have an exact publishing date until closer, we’re scheduled to publish in June 2026.

INDIVIDUAL PACKAGES

eBook – $35

• 1 digital copy of my book

The FOUNDATION – $75

• 1 signed paperback
• 1 launch event ticket
• Digital bonus: Setting Your Table Quick Start Workbook (PDF)
• Join My Author Community
• Recognition in Acknowledgements

The REINFORCEMENT – $100 (33% discount)

• 2 signed paperbacks
• 2 launch event tickets
• Digital bonus pack: Quick Start Guide + exclusive link to a pre-recorded audio interview on leadership transition
• Join My Author Community
• Recognition in Acknowledgements

The STRATEGIST – $150

• 1 signed paperback
• 1 digital copy of the book
• 1 launch event ticket
• 60-minute live webinar: Setting Your Professional Table
• Join My Author Community
• Recognition in Acknowledgements

The G3 – $199

• 1 signed paperback
• 1 digital copy of the book
• 1 launch event ticket
• 90-minute in-person workshop in Central Texas (Austin, Houston, San Antonio)
• Join My Author Community
• Recognition in Acknowledgements

The CHIEF of STAFF – $350

• 1 signed paperback
• Private 90-minute coaching session or co-create a customized SET YOUR TABLE framework for your situation (including topics like Foundations, Relationships, and Professional Development)
• Join My Author Community
• Recognition in Acknowledgements

The 20x – $1,100

• 20 signed paperbacks
• 20 eBooks
• 2 launch event tickets
• Join My Author Community
• Recognition in Acknowledgements

The GENERAL’S TABLE – $1,500

Ideal package for a small team; up to 10 teammates

• Up to 10 signed paperbacks
• Up to 10 digital copies of the book
• Private VIP Dinner
• Join My Author Community
• Recognition in Acknowledgements

TEAM & ORGANIZATIONAL PACKAGES

Available upon request in combination with training sessions, workshops & keynote address options.

OTHER WAYS YOU CAN SUPPORT THE MISSION

Can’t contribute financially? You can still be part of this:

• Share this campaign on LinkedIn, Substack, BlueSky and Facebook – use #SetYourTable and tag me so we can amplify the revolution
• Recommend this book to five (yes 5) people who you think are tired of living at someone else’s table

Your table is waiting. The only question is: will you finally take your seat?

ABOUT THE AUTHOR

Brian Cook, Colonel, U.S. Army, Retired is a strategist, author, and transformational coach who bridges military precision with human-centered leadership. A graduate of the United States Military Academy, the Naval War College, and Carnegie Mellon University, Brian spent over 30 years serving across three continents, commanding armor units from platoon to battalion level through five combat tours in the Middle East and Afghanistan.

After rising to colonel and serving as Director of Theater Strategy at the U.S. Army War College, Brian spearheaded the Army Futures Command’s first-ever Campaign Planning effort in Austin, Texas—a groundbreaking initiative to modernize military strategy for the 21st century. When a medical condition ended his military career, he transitioned to corporate leadership before discovering his true calling as a guide for others navigating their own transformational journeys.

Brian’s work synthesizes classical strategic wisdom, contemporary optimization science, and warrior psychology into practical frameworks for personal and professional transformation. As a certified Heroic Coach and the creator of the “Set Your Table” methodology, he helps leaders move beyond external validation to define success on their own terms. His upcoming book, Set Your Table, distills three decades of high-stakes leadership experience into a deceptively simple system for creating unstoppable momentum in life’s most challenging situations.

Connect with me on:
LinkedIn
Substack
https://dot.cards/allons